The Rogue Marketer: Web Business Resources

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Interviews

Learning 2009 Podcast
Interview on the future of learning and mimeo.com.
Deliver Magazine
Deliver Magazine interview on "old vs. new" media performance
MediaPost.com
Interview on FastFood Viral Advertising
MediaPost Publications
Les Luchter article on the Advertising Club of New York Meetup
Selling Power Daily Report
DM News
Marketing - Newsday.com

Blogs I Am Reading

The Marketing Maven
Great source of information on sports marketing and events by one of the top people in the field.
Commentary, News, Marketing, Sales, PR , Communications : Denny Hatch's Business Common Sense
Best blog on direct marketing.
A VC
Fred Wilson has the best insight into Silicon Alley, everything tech, and music.
Advertising Age - Columns - Al Ries
Not a blog, but the guru of positioning and brand leadership.
Seth's Blog
Guru of how to add distinctiveness to a marketing program
The Long Tail
Insight into the unique ability of the internet to drive profitability and pricing strategy
Applied Disruption
Blog by Jeff Stewart providing insight into new to market technologies and ideas

Marketing Malpractice Awards

Yahoo SanDisk SansaDisk MP3 Player
Diet Coke Plus
Microsoft Office 2007
Microsoft Vista 2007

Marketing 3.0

Buglabs.Net
Google SEO
Last.fm
Del.cio.us Toolbar

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Web Business Resources

Competitive Emails - The Email Data Source is a database of email messages from thousands of companies. A great resource for competitive intelligence on emails.

Logo Design - Logosnap provides an easy to use set of online tools to help with logo design. When you need it fast and simple, perfect tool. You can either design your own or have them design it for you. The basic tool is free.

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Books

Jonah Lehrer: How We Decide
Neuroscience is having a profound effect on marketing thinking. An important book.
Al Ries: War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It
Must read for any marketer that wants to understand how to bridge the gap between right brain marketers and left brain managers.
Gene Bedell: The Millionaire in the Mirror: How to Find Your Passion and Make a Fortune Doing It--Without Quitting Your Day Job
Claude Hopkins: My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)
The first and best book ever written on advertising.
Steve Sanduski: Avalanche: The 9 Principles for Uncovering True Wealth (Modern Parable)
Guide to a better life and focus.
Al Ries: Positioning: The Battle for Your Mind, 20th Anniversary Edition
Best book ever written on the natural laws of competition and branding
David A. Aaker: Building Strong Brands
The bible of brand development.
Ron Carson: Tested in the Trenches: A 9-Step Plan for Building and Sustaining a Million-Dollar Financial Services Practice
Seth Godin: Meatball Sundae: Is Your Marketing out of Sync?
Dan Ariely: Predictably Irrational: The Hidden Forces That Shape Our Decisions

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